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Profiles: Nadine Coady B. COM (UNSW), MBA (AGSM)

Nadine Coady has over 15 years experience in sales and marketing, working for a range of businesses, from some of Australia’s best loved brands at blue-chip organisations, through to SME’s and start-ups.

Nadine's experience encompasses significant brand and category management and planning. Her achievements include major portfolio re-launches for Arnott's, the development of long term innovation pipelines for Nestle, working on Kit Kat, and portfolio plans for Southcorp Wine's boutique wine brands. She has also led major brand launches and repositioning projects, repackaging, and through the line brand communication programs.

For her smaller clients, Nadine has embedded planning into their vocabulary and helped them to create actionable strategic plans that achieve results. In many cases, Nadine has also helped to execute and measure the results of these plans

Innovation is Nadine's passion. She has spent significant time in innovation management roles, developing strategic long term horizon plans, and commercialising new ideas. She has launched category-leading and world-leading innovation and encourages others to think innovatively to develop creative ideas. Nadine's strategic thinking skills, ability to “get things done" and her positive attitude has allowed her to achieve results. These same skills will ensure that your business issue or opportunity is addressed in a timely and effective way with outstanding outcomes.


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Amy Quinnell

MARKETING PLANNING & STRATEGIC PROJECTS
  • Developing Strategic Content
  • Facilitating internal planning sessions








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INNOVATION PLANNING
Dynamic, fun and energising team processes for:

  • Opportunity and territory identification

  • Concept Development, exploration, testing & refinement

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STRATEGIC PITCHES
  • Brand Strategy for agency pitches and projects
  • Presentations for investors, franchisees and sales teams






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PLANNING FACILITATION
  • Category Planning
  • Brand Planning
  • Strategic Planning
  • Leading your team through a fun, creative and action-oriented process



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